PRODUCT

 

a) Keyness

 

The lemma ‘product’ was the sixth most key word in the BEC corpus.

 

N

Word

bec freq.

bec.lst %

bnc freq.

bnc.lst %

Keyness

P

6

PRODUCT

1,385

0.14

412

0.02

1377.2

0.000000

 

b) Semantic Prosody

 

Left: One group identified - comprised only of the word ‘new’.

 

semantic prosody

frequency/ 741 & %

example

age

33 - 4.45%

entirely new product

 

Right: Three groups identified.

 

semantic prosody

frequency/ 741 & %

example

range/choice of products

39 - 5.26%

product range

product choice

product line

business activities

60 - 8.09%

product advertising

product marketing

product creation

macro-level demarcation

21 - 2.83%

product segment

product area

product division

 

 

 

c) Three-word clusters

 

N

cluster

Freq.

1

of the product

29

2

the product is

16

3

a new product

14

4

product or service

10

5

as# client access

8

6

product shall be

8

7

the product and

8

8

and the product

7

9

of nonconforming product

6

10

that the product

6

11

to ensure that

6

12

access family product

5

13

client access family

5

14

of a product

5

15

product to be

5

16

the product in

5

17

the product or

5

18

the product that

5

19

the supplier shall

5

20

what the product

5

21

achieved by product

4

22

by product category

4

23

integrated product development

4

24

margins achieved by

4

25

mix margins achieved

4

26

new product development

4

27

of our product

4

28

of product and

4

29

on the product

4

30

product and service

4

31

product can be

4

32

product development and

4

33

product is in

4

34

product mix margins

4

35

product range and

4

36

product to the

4

37

product which is

4

38

the product has

4

39

the product range

4

40

the quality of

4

41

to the product

4

 

d) Macro-generic distribution

 

 

 

e) Colligation

 

COBUILD Sense 1 (something produced and sold in large quantities)

647 instances - 87.31% of sample

Patterns: Count noun

if you had bought the full product not the up-grade

but the product is Kitemarked

 

COBUILD Sense 2 (product of a situation)

5 instances - 0.67% of sample

Patterns: Uncount noun: noun-of-noun

Each of them is a product of its own environment

 

ADDITIONAL sense not noted in COBUILD: (products denoted collectively)

106 instances - 14.3% of sample

Patterns: Uncount noun

We are on the point of having to source product externally.

‘Product’ used in this way acts as a replacement for ‘products’ in the plural, and cannot be used in conjunction with an article. In all of these instances - product is not post-modified as in product group or product development. Example concordance lines are shown below:

 

 

by-product:                  1 instance 0.13% of sample

 

 

f) Associates

 

N

WORD

NO. OF FILES

AS %

1

PRODUCT

36

100.00

2

SALES

12

33.33

3

CUSTOMERS

10

27.78

4

PRODUCTS

10

27.78

5

CUSTOMER

9

25.00

6

BUSINESS

8

22.22

7

SUPPLIERS

7

19.44

8

SYSTEMS

6

16.67

9

STANDARD

6

16.67

10

WE

6

16.67

11

MARKET

6

16.67

12

SIGNIFICANT

5

13.89

13

COSTS

5

13.89

14

BUDGET

5

13.89

15

COST

5

13.89

16

ARE

5

13.89

17

PRICE

5

13.89

18

OR

5

13.89

19

MARKETING

5

13.89

20

GROSS

5

13.89

21

PROCESS

5

13.89