PRODUCT

a) Keyness

The lemma ‘product’ was the sixth most key word in the BEC corpus.

N	Word	bec freq.	bec.lst %	bnc freq.	bnc.lst %	Keyness	P
6	PRODUCT	1,385	0.14	412	0.02	1377.2	0.000000

b) Semantic Prosody

Left: One group identified - comprised only of the word ‘new’.

semantic prosody	frequency/ 741 & %	example
age	33 - 4.45%	entirely new product

Right: Three groups identified.

semantic prosody	frequency/ 741 & %	example
range/choice of products	39 - 5.26%	product range product choice product line
business activities	60 - 8.09%	product advertising product marketing product creation
macro-level demarcation	21 - 2.83%	product segment product area product division

c) Three-word clusters

N	cluster	Freq.
1	of the product	29
2	the product is	16
3	a new product	14
4	product or service	10
5	as# client access	8
6	product shall be	8
7	the product and	8
8	and the product	7
9	of nonconforming product	6
10	that the product	6
11	to ensure that	6
12	access family product	5
13	client access family	5
14	of a product	5
15	product to be	5
16	the product in	5
17	the product or	5
18	the product that	5
19	the supplier shall	5
20	what the product	5
21	achieved by product	4
22	by product category	4
23	integrated product development	4
24	margins achieved by	4
25	mix margins achieved	4
26	new product development	4
27	of our product	4
28	of product and	4
29	on the product	4
30	product and service	4
31	product can be	4
32	product development and	4
33	product is in	4
34	product mix margins	4
35	product range and	4
36	product to the	4
37	product which is	4
38	the product has	4
39	the product range	4
40	the quality of	4
41	to the product	4

d) Macro-generic distribution

e) Colligation

COBUILD Sense 1 (something produced and sold in large quantities)

647 instances - 87.31% of sample

Patterns: Count noun

if you had bought the full product not the up-grade

but the product is Kitemarked

COBUILD Sense 2 (product of a situation)

5 instances - 0.67% of sample

Patterns: Uncount noun: noun-of-noun

Each of them is a product of its own environment

ADDITIONAL sense not noted in COBUILD: (products denoted collectively)

106 instances - 14.3% of sample

Patterns: Uncount noun

We are on the point of having to source product externally.

‘Product’ used in this way acts as a replacement for ‘products’ in the plural, and cannot be used in conjunction with an article. In all of these instances - product is not post-modified as in product group or product development. Example concordance lines are shown below:

by-product: 1 instance 0.13% of sample

f) Associates

N	WORD	NO. OF FILES	AS %
1	PRODUCT	36	100.00
2	SALES	12	33.33
3	CUSTOMERS	10	27.78
4	PRODUCTS	10	27.78
5	CUSTOMER	9	25.00
6	BUSINESS	8	22.22
7	SUPPLIERS	7	19.44
8	SYSTEMS	6	16.67
9	STANDARD	6	16.67
10	WE	6	16.67
11	MARKET	6	16.67
12	SIGNIFICANT	5	13.89
13	COSTS	5	13.89
14	BUDGET	5	13.89
15	COST	5	13.89
16	ARE	5	13.89
17	PRICE	5	13.89
18	OR	5	13.89
19	MARKETING	5	13.89
20	GROSS	5	13.89
21	PROCESS	5	13.89