STRATEGIC

a) Keyness

The lemma ‘strategic’ was the hundredth most significant key word in the BEC corpus.

N	Word	bec freq.	bec.lst %	bnc freq.	bnc.lst %	Keyness	P
100	STRATEGIC	203	0.02	50	-	225.1	0.000000

b) Semantic Prosody

Left: One small group identified.

semantic prosody	frequency/ 203& %	example
time	8 - 3.94%	long-range strategic plans long-term strategic priorities 5 year strategic marketing plan

Right: Two groups identified. In the second group ‘plan’ and ‘planning’ could have overlapped, so ‘planning’ has been put as an activity and ‘plan/s’ as part of words looking towards reaching goals in the future.

semantic prosody	frequency/ 203 & %	example
business activities	61 - 30.04%	strategic management strategic marketing strategic planning
aiming for the future	38 - 18.71%	strategic direction strategic goals strategic vision

c) Three-word clusters

N	cluster	Freq.
1	the strategic planning	7
2	planning business planning	5
3	strategic planning business	5
4	the strategic plan	5
5	business planning strategic	4
6	if we are	4
7	of the strategic	4
8	strategic management system	4
9	we are restricted	4

d) Macro-generic distribution

e) Colligation

COBUILD Sense 1 (important aspects of policy especially when decided in advance)

201 instances - 99.01% of sample

Patterns: Adjective: usually adjective-noun

that makes strong strategic sense

a strategic alliance

COBUILD Sense 3 (a strategic position- a clever position for advantage)

2 instances - 0.98% of sample

Patterns: Adjective: usually adjective-noun

measuring the strength of the company’s strategic position

cameras placed at strategic points around the ride

Other patterns:

i) Tendency to form compound nouns:

strategic change, strategic management, strategic planning, strategic thinking

f) Associates

N	WORD	NO. OF FILES	AS %
1	STRATEGIC	10	100.00
2	BUSINESS	6	60.00
3	MANAGEMENT	5	50.00
4	FINANCIAL	5	50.00